From Garden Center Magazine online (click here for the full article):
A sneak peek from GWA’s recent report…
From earlier surveys, it was found that 66 percent of the entire U.S. population has some form of lawn or garden. In the most recent survey, when the under-40s were asked if they grow or take care of plants, 64 percent indicated “yes.” Those in the 25-40 age bracket had the same response as the average of the entire population (66 percent). No longer should we assume that Generation Y and Z are bypassing gardening until they reach middle age or older. The survey shows that those in the 25-40 age group is just as engaged in gardening as older folks.